The Building Empires Beyond the Runway Workshop takes aspiring fashion professionals behind the glamor to uncover the real strategies, risks, and triumphs of building a fashion brand that lasts. This interactive session reveals how grit, collaboration, and bold pivots turned a model’s dream into Jacobean Apparel — a high-end streetwear empire inspiring youth worldwide.
Led by Shawn Duncan, founder of Jacobean Apparel, Jaco Essence, and Dry Mouth bottled water, this workshop blends entrepreneurship, creative branding, and community-building to show how you can take your vision from the hustle of the streets to global recognition.
Aspiring fashion designers and stylists ready to build a brand with impact
Youth creatives and influencers seeking to merge artistry and entrepreneurship
Streetwear enthusiasts who want to understand the business behind the culture
Anyone craving insight into how to scale beyond fashion into multiple industries
You’ll gain insider strategies and real-world lessons in:
Brand Building Beyond Fashion: Turning creative energy
into a scalable empire
The Grit Behind the Glamor: Lessons from setbacks,
pivots, and bold moves
Collaborations & Culture: Partnering with artists,
influencers, and communities
Entrepreneurial Expansion: Leveraging fashion success into other industries (fragrances, media, lifestyle)
This workshop integrates four key growth dimensions:
Personal Development: Build resilience, confidence, and authentic self-expression
Talent Development: Hone creative skills and industry knowledge for fashion careers
Professional Growth: Learn scalable strategies to expand beyond a single product line
Community Impact: Uplift and collaborate with local artists and youth movements
Special pricing available for wellness groups, schools, and women’s collectives
3-hour session (in-person or virtual) with Shawn Duncan
Behind-the-scenes look at brand-building, collaborations, and scaling
Interactive Q&A + hands-on branding activity
Access to Jacobean Apparel’s creative community and mentorship resources
Discover thought-provoking articles, insightful interviews, and practical tips from industry experts and speakers.
Keynote Address by Industry
Panel Discussion
In-Depth Training
VIP Package
Group Booking Discount
This is our declaration. The foundational philosophy where royalty's elegance meets the street's relentless hustle. Here, we define the principles of Modern Majesty—the mindset, the ambition, and the ... ...more
Jacobean Manifesto
August 29, 2025•2 min read
Jacobean isn’t just clothing — it’s a movement. Since 2017, Jacobean Apparel has fused street culture and luxury fashion with a commitment to empowering youth and giving back to the communities that inspire its designs.
Founder Shawn Duncan — model, designer, actor, and entrepreneur — embodies the fusion of hustle and vision, proving that you can build an empire beyond the runway.
“Dreams are murdered every day in the streets — but Jacobean exists to prove we can’t stop, won’t stop, and we are ABLE.”
Start your journey toward a healthier lifestyle — and a glow that outshines any highlighter.
🌐 www.jacobeanapparel.com