The Building Empires Beyond the Runway Workshop takes aspiring fashion professionals behind the glamor to uncover the real strategies, risks, and triumphs of building a fashion brand that lasts. This interactive session reveals how grit, collaboration, and bold pivots turned a model’s dream into Jacobean Apparel — a high-end streetwear empire inspiring youth worldwide.
Led by Shawn Duncan, founder of Jacobean Apparel, Jaco Essence, and Dry Mouth bottled water, this workshop blends entrepreneurship, creative branding, and community-building to show how you can take your vision from the hustle of the streets to global recognition.
Aspiring fashion designers and stylists ready to build a brand with impact
Youth creatives and influencers seeking to merge artistry and entrepreneurship
Streetwear enthusiasts who want to understand the business behind the culture
Anyone craving insight into how to scale beyond fashion into multiple industries
You’ll gain insider strategies and real-world lessons in:
Brand Building Beyond Fashion: Turning creative energy
into a scalable empire
The Grit Behind the Glamor: Lessons from setbacks,
pivots, and bold moves
Collaborations & Culture: Partnering with artists,
influencers, and communities
Entrepreneurial Expansion: Leveraging fashion success into other industries (fragrances, media, lifestyle)
This workshop integrates four key growth dimensions:
Personal Development: Build resilience, confidence, and authentic self-expression
Talent Development: Hone creative skills and industry knowledge for fashion careers
Professional Growth: Learn scalable strategies to expand beyond a single product line
Community Impact: Uplift and collaborate with local artists and youth movements
Special pricing available for wellness groups, schools, and women’s collectives
3-hour session (in-person or virtual) with Shawn Duncan
Behind-the-scenes look at brand-building, collaborations, and scaling
Interactive Q&A + hands-on branding activity
Access to Jacobean Apparel’s creative community and mentorship resources
Discover thought-provoking articles, insightful interviews, and practical tips from industry experts and speakers.
Keynote Address by Industry
Panel Discussion
In-Depth Training
VIP Package
Group Booking Discount
"A Throne is Not a Chair, It's a State of mind"
Welcome. You found your way here. This wasn’t an accident. You feel it, don’t you? That pull. The tension between the timeless elegance of a crown and the raw, unfiltered truth of the pavement beneath your feet. For too long, these worlds have been kept separate. No more.
Every stitch in our garments is a testament to this duality. The premium quality—our Crown. The bold, authentic designs—our Pavement. To wear Jacobean is to declare that you are the architect of your own empire. You respect the tradition of craftsmanship but write your own rules.
This blog is your throne room.
Here, we will:
Explore the Style that defines modern kings and queens.
Dive into the Culture that moves us forward.
Develop the Talent within you through insights, stories, and the lessons of the hustle.
This is more than clothing. This is a declaration.
You are not just wearing a shirt. You are wearing your ambition.
You are not just wearing drip. You are wearing your resilience.
You are not just wearing a crown. You are building your empire.
The throne is empty. It’s yours for the taking.
Welcome to the New Reign.
Jacobean isn’t just clothing — it’s a movement. Since 2017, Jacobean Apparel has fused street culture and luxury fashion with a commitment to empowering youth and giving back to the communities that inspire its designs.
Founder Shawn Duncan — model, designer, actor, and entrepreneur — embodies the fusion of hustle and vision, proving that you can build an empire beyond the runway.
“Dreams are murdered every day in the streets — but Jacobean exists to prove we can’t stop, won’t stop, and we are ABLE.”
Start your journey toward a healthier lifestyle — and a glow that outshines any highlighter.
🌐 www.jacobeanapparel.com